DOzR Equipment Rentals (Coming soon)

The DOZR Ecosystem

At DOZR, I lead a team of designers to create tools for an integrated double-sided equipment rentals marketplace. These tools and site features include:

• DOZR Marketplace: where 1000’s of suppliers across the US and Canada can share their equipment rentals and pricing and allow their customers to book online through a simple checkout flow.

• WebStores: where rental companies can present a branded view of their equipment inventory and allow their customers to rent from them online.

• Supplier Hub: where WebStore creators can manager their equipment inventory, customer accounts, manage online payments, and customize their WebStore’s appearance.

• Order Manager System: an omnichannel, two-way order notification system that allows DOZR Marketplace and WebStore suppliers to receive orders and instantly accept or decline rentals to provide confirmation to online (similar to the DoorDash order management system).

• Order Tracker: where WebStore and DOZR Marketplace rental customers can view their existing rentals including invoicing and rental period.

Since 2019, as the Design Team Lead at DOZR, I’ve been responsible for:

• Top-to-bottom design of all aspects of all DOZR tools above including marketing landing pages and blog.

• Hiring and training intern designers and integrating them into the design process.

• Creative direction of all digital aspects of the DOZR brand including design system, marketing landing pages,

• Working closely with the executive team to chart, design, and fulfill a product roadmap.

• Manage a Mixpanel dashboards and monitor the performance of the primary product funnels, KPIs and other analytics.

• Working closely with the CTO and the engineering team to ensure clear and complete design specifications are communicated and that all released software meets those specifications.

• Conducting continuous usability testing with remote unmoderated testing tools to ensure usability of all key workflows being released.